fashion entrepreneur
Prep Time:
1 Hour
Cook Time:
Baldegger, U. and Klösel, K. (2023). Fashion entrepreneurship: narcissism and entrepreneurial intention. Journal of Enterprising Culture, 31(03), 233-251. https://doi.org/10.1142/s0218495823500103
Serves:
fashion
Level:
passion entrepreneur
About the Recipe
The Narcissist on the Runway: How Personality Shapes Fashion Entrepreneurship
A new study delves into a question that has long lurked behind the glittering façade of the fashion world: How does narcissism influence the entrepreneurial dreams of fashion's rising stars? The research, published in the Journal of Enterprising Culture, surveyed 146 fashion students and alumni from renowned schools in Paris, Berlin, and Zurich. Its findings shed light on the complex interplay of personality, skills, and mindset that molds the next generation of fashion entrepreneurs.
