top of page

digital entrepreneur

Prep Time:

Cook Time:

Berman, T., Stuckler, D., Schallmo, D. R. A., & Kraus, S. (2023). Drivers and success factors of digital entrepreneurship: a systematic literature review and future research agenda. Journal of Small Business Management, 1-29.

Lungu, A. E., Georgescu, M. R., & Juravle, D. (2024). A bibliometric analysis of digital entrepreneurship. Journal of the Knowledge Economy.

Nambisan, S. (2017). Digital entrepreneurship: toward a digital technology perspective of entrepreneurship. Entrepreneurship Theory and Practice, 41(6), 1029-1055.




About the Recipe


Key characteristics of digital entrepreneurship include:

1. Tech-centric: Digital entrepreneurs heavily rely on digital technologies like AI, big data, social media, and blockchain to build and scale their businesses.

2. Innovative business models: They often disrupt traditional industries with novel, digitally-enabled business models (e.g., Uber's impact on the taxi industry).

3. Rapid scalability: Digital ventures can scale quickly due to the global reach and low marginal costs of digital technologies.

4. Agility: Digital entrepreneurs must be highly adaptable to keep pace with the rapid evolution of digital technologies and markets.

Compared to traditional entrepreneurs, digital entrepreneurs:

1. Have lower barriers to entry, as digital ventures often require less initial capital investment.

2. Face unique challenges in managing explosive user growth, which can strain digital infrastructure and customer experience.

3. Operate in a more fluid, fast-paced environment shaped by the rapid advancement of digital technologies.

4. Often leverage the power of network effects and platform-based business models to drive growth.

5. Require a distinct set of skills, including technical proficiency, data-driven decision making, and the ability to navigate complex digital ecosystems.

In summary, while all entrepreneurs aim to create value through new ventures, digital entrepreneurs are distinguished by their deep immersion in the digital landscape and their use of cutting-edge technologies to drive innovation and growth.


to identify a total of 45 different drivers, encompassing subjective and objective factors at the individual, organizational, and regional/national levels

Digital Entrepreneurship: Navigating the Wild West of Web-Based Ventures

In the ever-shifting landscape of modern business, digital entrepreneurship has emerged as the new frontier - a vast, uncharted territory where fortunes can be made and lost at the click of a mouse. As traditional brick-and-mortar empires crumble, intrepid digital pioneers are staking their claims, leveraging the power of the internet to build lean, agile ventures that can scale at breakneck speeds.

But what exactly is digital entrepreneurship, and how does it differ from your grandpa's corner store startup?

A recent bibliometric deep dive into the wilds of academic literature on the subject reveals some key hallmarks:

It's all about the tech. Digital entrepreneurs live and die by their mastery of the latest tools and platforms, from AI and big data to social media and the blockchain. Those who can harness the power of these technologies to create innovative products and services are poised to strike digital gold.

Forget business as usual. Digital ventures play by a different rulebook, adopting radically new business models that upend established industries. Think Uber's decimation of the taxi trade or Airbnb's disruption of the hotel hegemony. In the digital Wild West, it's evolve or go extinct.

Sharing is caring. Many digital upstarts leverage the sharing economy, building peer-to-peer marketplaces that enable the collaborative consumption of everything from apartments to power tools. By unlocking the value in underutilized assets, these platforms create win-wins for owners and renters alike.

Growing pains are real. Scaling a digital venture isn't all unicorns and IPOs. Explosive user growth can strain systems and test a fledgling company's capacity to deliver a consistent customer experience. Successful digital entrepreneurs must deftly navigate these challenges to achieve sustainable expansion.

In short, digital entrepreneurship is not for the faint of heart. It demands a heady mix of technical savvy, adaptability, and sheer audacity. But for those intrepid souls willing to brave its uncharted frontiers, the digital realm offers unparalleled opportunities for innovation, disruption, and breakaway success. Fortune favors the bold in this binary business Bonanza - but as any hardscrabble '49er would tell you, there's also gold in them thar hills for those tenacious enough to stake their claim.

bottom of page